STEVE
CAPRIO
Steve Caprio is a globally recognized figure celebrated for his extensive achievements in graphic design, marketing, product development, art, consulting, and entrepreneurship. With over 30 years of unparalleled creativity, Steve has left an indelible mark across various industries, including snowboarding culture, music, and the cannabis sector. As an award-winning graphic designer, the High Times Business Summit Branding Expert, Steve has been instrumental in shaping visual identities and marketing strategies for numerous high-profile clients.
As a previously sponsored snowboarder and artist, his resume includes being the first artist sponsored by Skullcandy Headphones, leading to his signature series pair of headphones. Steve's musical contributions, like "Hotbox The Planet" included on a Wu-Tang compilation released in Europe, highlight his diverse talents, achieving significant success on the Top 25 Online Radio charts for almost 20 weeks.
Steve's impact on the cannabis industry is particularly noteworthy. He organized Southern California's first-ever cannabis-permitted event featuring Jack Herer and played a pivotal role in opening the door for events like the Cypress Hill Smoke Out and Cannabis Cups. His creative direction for the "Vote Yes on C" campaign in Santa Ana was crucial in advocating for cannabis legalization.
Throughout his career, Steve has collaborated with notable brands such as Neff Headwear, developing the Neff Splash mobile game featuring Snoop Dogg & Riff Raff, Cheech's Stash, Jurassic 5, Mammoth Mountain, and The Improv Comedy Clubs. He spearheaded the Tommy Chong signature series Kind Ash Cache. He developed the only binding to sell out for Ride Snowboards when they were #2 globally. He designed the Mt High & 97.1 FM snowboards given away on-air by Howard Stern and Tom Leykis. His innovative products, including the Knife Scoop, Happy Plant Cat Repellent, and Rolling Tray Flyers, showcase his entrepreneurial spirit and commitment to innovation.
Steve Caprio continues to influence and inspire through his creative endeavors, pushing boundaries and setting new standards in design and marketing. His work exemplifies a blend of artistic talent, business acumen, and a passion for social reform, particularly within the pro-cannabis movement and family court system.
Currently, Steve is finalizing several books, developing his YouTube channel, and creating products and packaging for industry leaders. His company, Wodewoze, is set to launch, bringing multiple new and innovative products to the world.